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7/16/18 Product Update from Keith Baumwald, CMO / CPO

Date: July 16, 2018 / Category: Updates

Hello everyone-

Happy Monday everyone and congrats to all of our French CELmates on their big win yesterday!

We also had a big win last week when we got some major love from Forbes. We were named the #3 Blockchain Company to Watch for in 2018:

“Celsius is banking on the blockchain. Its borrowing and lending platform will allow users to earn up to 5% interest on their crypto while taking loans at 9% interest, using their crypto as collateral. Celsius Network’s goal is to bring the next 100 million people into crypto, ultimately becoming the first killer app in the space. Risky or not, this is one to keep an eye on. This FinTech startup is primed to disrupt traditional banking.”

App version 1.1

Per our release schedule, we released version 1.1 of the app on time in the middle of last week. This release included lots of small bug fixes mostly related to the UX.

If you’ve already downloaded the app, please give us a review. If you haven’t, you can download the app here.

App version 1.5

We’re now working on the next version of the app (which we will probably call version 1.5). This version will include the ability to deposit and withdraw CEL tokens now that our integration with BitGo is official. The ability to have CEL tokens in the app is the next step in the process for us to start distributing interest to our members directly through the app.

We’re also working closely with BitGo to re-engineer how we set up our unique wallets and addresses infrastructure on the backend to ensure that we can scale from thousands to tens of thousands to millions of users. This work is quite involved but will not be readily apparent on the front-end to users. We may break this up into a separate release if need be.

Our current sprint schedule looks like this:

  • Sprint 18 – ends July 18th
  • Sprint 19 – ends July 25th
  • Sprint 20 – ends August 1st
  • Sprint 21 – ends August 8th

Website Version 2.0

The mockups are now complete for the new homepage and we’re working on the mobile version. In the meantime, we’ve started implementing the new homepage in our test environment and hope to have it live in the next week or two.

When Marketing?

Alex will be hanging out with our good friend Jason (AKA Crypto Crow) this Thursday at 2pm EST (18:00 UTC) to talk about what we’ve been up to over the last few months, please tune in!

We’ll be continuing to get the word out over July and August as we get ready for some major product releases.

Once Again, Thank You!

Alex and I will continue our updates every other week on Mondays. As always, if you have any questions or comments please PM me on Telegram (@keithbaumwald) or shoot me an email at

If you missed it, don’t forget to watch Alex’s last AMA. As he mentioned, we’ve started taking loans and letting people earn interest in a private beta. If you’re interested in joining, please let us know if you’d like to borrow fiat, lend crypto and earn interest or short the market.

Have a great week CELmates!

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